Digicel has launched its summer promotion with a number of prizes up for grabs including two BMW Coupes.

In a press release the cell phone giant said its customers are in for a treat this summer with a number of prizes and events capped off by “D’Bimmer Flex” promotion. The company said customers who top up with its $500, $1000 and $2000 Bimmerflex cards can scratch the back of the card in order to collect the letters that spell “Bimmer.” Customers who collect these letters will immediately win $100,000 cash along with entry into the draw for two BMWs.

The promotion will also gives customers a chance to win other attractive prizes including the weekly BlackBerry Pearl Flip phone giveaway and $5,000 daily credit shared equally among five lucky customers.