PARIS, (Reuters) – The prospect of a private cycling league raised its head again yesterday when 11 top teams announced the creation of Velon, a venture they say will help the sport develop further — without saying how exactly.
The 11 teams — Sky, Belkin, BMC, Garmin, Lotto, OPQS, Orica-GreenEdge, Giant, Lampre, Tinkoff-Saxo and Trek — say they want a new calendar, plan to introduce new technology, such as on-bike cameras, and create a “better economic future for the sport”.
“The existing, sponsor only, business model is fragile for all teams,” Velon CEO Graham Bartlett said in a statement.
“We need to change this to a more rounded one with fans at the heart of it, investing in new technological initiatives to generate greater excitement from the races and bring the sport closer to its fans.”
The statement, however, remained extremely vague, giving no details on how Velon will operate and how they will achieve their goals.
Among the teams who are not part of the venture are Tour de France champion Vincenzo Nibali’s Astana, as well as the three elite French teams (Europcar, AG2R-La Mondiale and FDJ).
“FDJ do not reject the project but the outlines are still too fuzzy. We are observing, many things will change from 2016. We wait,” FDJ manager Marc Madiot, whose team was part of the initial talks, told Reuters.
Velon said they were looking forward to working closely with the stakeholders of the sport, including the International Cycling Union (UCI) and the race organisers, who cash in the television revenues.
In a statement sent to Reuters, the UCI said that it “has been in regular contact with Velon and looks forward to continuing that constructive dialogue throughout the current reform process and beyond.”
