England sign unique 10-year cricket sponsorship deal

(Reuters) – England have signed a unique  sponsorship agreement with Investec that will see the specialist  bank and asset managing company backing test cricket for the  next 10 years.
“This is excellent news… and a further boost following the  England team’s recent achievement in becoming the world’s number  one ranked test side,” England and Wales Cricket Board chief  executive David Collier said in a statement.
“The extent of their investment reflects the fact our  five-day game continues to command very significant audiences,  both at home where we achieved record attendances for  international cricket in 2011 and abroad.”
The sponsorship agreement will begin next year when England  host test series against West Indies and South Africa.
Investec becomes only the third firm to sponsor test cricket  in England, succeeding Npower and Cornhill.
The company recently ended its 12-year backing of England’s  November rugby internationals.

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