The world is suffering from giganticism. Bigger is considered better and biggest best. We are encouraged to look at the big picture and ignore the small details like, for instance, individual human beings. We all must worship at the iron altar of economy of scale. We are led by the nose to equate huge size with ultimate success.
Global reach is glorified as the inevitable future of trade and business. Multinational companies around the world, a more and more dominant influence in all our lives,
