WICB needs to work at enhancing cricket’s image

20130120cozierThe immigration officer at Grantley Adams International seemed bemused when I told him I was flying to Grenada to cover “the cricket”.

“And what cricket is that?,” he asked. A casual, rather than avid, fan, he still knew whenever I came across him in the past where I’d be heading to report on some West Indies tour. Now he genuinely had no inclination that the West Indies were starting a series of ODIs, Twenty20s and Tests against Zimbabwe at the National Stadium in St. George’s the next day.

His equivalent on arrival at Grenada’s Maurice Bishop International was at least aware of the matches to follow at the imposing venue just outside the capital; it was just that he didn’t know