SEOUL, (Reuters) – From the way it chooses smartphone components to the models it brings to market, Samsung Electronics has undergone a painful process of breaking from its past to reverse a slide in its handset business.
For example, the world’s largest smartphone maker agonised over camera specs for its flagship Galaxy S7 until the last moment – ultimately defying industry convention by opting for fewer pixels in exchange for improved autofocus features and low-light performance, a move that contributed to early success. It also pared back its product line-up, overcoming internal resistance, enabling it to streamline production, an executive said.
The handset business has now stabilised, and had its best profit in nearly two years in January-March, though historically low smartphone industry growth still
