Financial wellness company seeking to free Guyanese from paycheck to paycheck living

From left are Bianca Cummings, CEO of Outliers Zone and Financial Wellness Coach Athalyah Yisrael, and GWI training Officer Tricia Campbell, at the launch of the ‘Get money-smart Guyana’ financial literacy campaign. (Terrence Thompson photo)

With the aim of educating Guyanese households, the Outliers Zone organisation yesterday launched its ‘Get money-smart Guyana’ financial literacy campaign.

Outliers Zone is a financial wellness entity that provides financial growth training for employees and entrepreneurs. It’s new campaign aims to assist Guyanese in breaking free from the paycheck to paycheck life and to begin growing wealth for their families by next year. This will be done through a series of workshops aimed at assisting adults, youths and children to become money smart.

During the launch, Athalyah Yisrael, the Chief Executive Officer (CEO) of Outliers Zone, observed that financial literacy is not taught in schools but adults are expected to manage funds. The solution, she said, is to be aware that money put in the bank to save is not making money; instead, people must learn to save, spend, donate and invest.