Since 1999 the Mckenzie ‘clan’ have piloted a family firm named Sun Crest Farms Inc, through a local business climate that can throw up challenges with metronomic regularity. Setbacks notwithstanding, the enterprise has grown continually, arriving at a point where, today, it offers goods and services ranging from its Rainforest Honey and a range of fruit juices and baking flours milled from a variety of vegetables and ground provision, to landscaping services that turn out eye-catchingly manicured expanses of real estate.
If it is not altogether customary for local enterprises to undergo the level of diversification which Sun Crest Farms has undergone, that diversification, however, has been decidedly strategic in causing the company to arrive at its present level of growth.
The company’s designated spokesperson, Juanette McKenzie, possesses the persona of a businesswoman who can sell tropical clothing in the midst of a snowstorm – her articulation of the operational modus that obtains at Sun Crest Farms, reflecting an understanding of the firm that is impressive in its thoroughness.
