For all the damage that has been inflicted on Jamaica’s tourism industry by the onset of COVID-19, notably its impact on tourist arrivals and consequential tourist spending, the Caribbean Community (CARICOM) territory continues to back its visitor appeal by projecting a better year for the industry, the ongoing travails of the pandemic notwithstanding.
Last week the island’s Tourism Minister, Edmund Bartlett, announced that the industry is projected to realise around US$1.88 billion in earnings from a tourism industry which is projecting that it will receive 1.6 million visitors in a country that is still some distance from recovering from the all-round impact of the virus.
