With food and fashion being among the ‘go to’ options for the promotion of countries beyond their borders, Guyana will not be among the seven (7) Caribbean countries seizing the opportunity afforded by the forthcoming Speciality & Fine Food Fair (SFFF) at the Olympia Hotel in London on September 5th and 6th.
Belize, Trinidad and Tobago, Barbados, St. Kits, St Vincent and the Grenadines, Jamaica and St. Lucia will parade their ‘offerings’ under the “Absolutely Caribbean Pavilion” ‘brand,’ thereby boosting their chances of expanding into the lucrative European market.
While the Stabroek Business was unable to determine the reason for Guyana’s certain absence from an extra-regional event that might offer a ground-breaking marketing opportunity for local businesses in the fashion, food and beverage sectors, it should be noted that the omission/exclusion occurs at a time when government has made public its wish to undertake a multi-faceted international promotion of Guyana and what it has to offer in the light of the anticipated oil and gas-driven transformations in the country.
