Virgo, Libra, Scorpio, inserting whatever your zodiac sign is before the word season has become a cute, popular way for folks to acknowledge that their birthday is approaching. It is a sort of soft launch, so to speak, in anticipation of their birthday festivities.
With the advent of social media, birthdays have become somewhat more consuming and fierce in terms of the need to feel celebrated. Birthday notifications have become like fluttering traffic lights to remind us who exactly surpassed our personal expectation for life achievements. They show us who among us is adored by their friends and family by way of likes and comments, sometimes even driving us through a narrow street of loneliness where we wonder if there is an exact amount of virtual love that can actually make birthdays better and a tad bit sweeter.
