Tourism authority appoints marketing firm for North America

The Guyana Tourism Authority (GTA) says it has appointed market representation firm, Emerging Destinations, to promote Guyana in the North American travel markets, specifically in the United States and Canada.

A statement from the GTA yesterday said that the United States and Canada are Guyana’s core markets in North America, where travellers seek authentic nature, culture and adventure-based experiences. The market representatives will work year-round to raise awareness and establish Guyana’s presence in these markets, increase demand, and bolster the direct connections between international tour operators, travellers and the Guyanese travel trade.