Luxury: Attention & Care in Each Detail
Brooke Glasford Column
Luxury can be defined as a state of great comfort or elegance, especially when difficult to obtain.
Wearable technology
Brooke Glasford There is a point where fashion and the arts meets business and the two collide head on with technology.
The modern woman’s battle with archaic dress codes
I have spent weeks considering the content of this article; reading numerous articles that were scathingly critical of the archaic way the image of the public has been managed over the past few years.
Steps to building a sustainable fashion business
Brooke Glasford A young designer reached out to me this week to ask some advice on starting a clothing line here in Guyana.
How do we value quality vs quantity?
By Brooke Glasford Mass production and fast fashion have created for buyers a slavish addiction to cheap clothing.
Veblens theory of conspicuous consumption
FashioningChange
According to Thorstein Veblen’s theory, conspicuous consumption can be described as “tangible evidence of the cost of one’s apparel, indicating ability to spend freely on clothes”.
The psychology of fashion
I remember taking one of my first semester courses at college, the Psychology of Fashion, and thinking what on earth did I just pay money for.
An economy built on carbon copies
Guyanese are notoriously shameless when it comes to copying people — or borrowing ideas.
Changing the state of the fashion industry
Brooke Glasford Over this past weekend, my team and I participated in the ‘Women in Business Expo’ at Pegasus Hotel.
Are we culturally prepared for a creative industry as a viable business sector?
Brooke Glasford In my last article I posed a question that received a lot of feedback, so I thought it best to address that head on.
The fashion industry vs garment industry: What does fashion business mean for Guyana?
Focus on Fashion with Brooke Glasford
Given my experience in the fashion industry in Toronto as well as my current position managing a garment factory here in Guyana, I really wanted my introductory article to be focused on the fashion and garment industry in Guyana today The business of fashion is a globally recognized behemoth of an industry that was last valued at US$3 trillion.