‘Time Traveler’ looks to cash in on popular book

NEW YORK,  (Reuters) – A cinematic love story about a  time traveler popping in and out of his wife’s life is looking  to emulate the success of the bestselling debut novel it is  based on, but early reviews of the film show an uphill battle.

“The Time Traveler’s Wife,” which opened in the United  States, Canada and Britain yesterday, is billed as a romance  more than a sci-fi fantasy by Time Warner Inc’s Warner Bros  Pictures and faces tough competition from summer blockbusters  like “G.I. Joe: The Rise of Cobra.”

Starring Eric Bana and Rachel McAdams, the film is adapted  from the  2003 bestselling debut novel of the same name by  U.S. author Audrey Niffenegger that has sold nearly 2.5 million  copies in Britain and the United States.

“We saw it as a romance, as an epic love story. We tried to  tread as lightly as possible with the time travel,” the film’s  German director, Robert Schwentke, told reporters recently,  pointing to several changes from the book’s plot and a heavier  concentration on the romantic angle.  Reviews released yesterday said the plot — which centers on  Bana’s character, who is unable to control an ability to vault  through time — hit trouble translating onto the big screen.

Britain’s The Guardian newspaper called it “an outrageously  daft, but occasionally entertaining Hollywood movie,” while USA  Today, called the film “dull and sappy.”

The film’s writer, Bruce Joel Rubin, said the story would  appeal to women because the film’s concept of time travel —  which included showing Bana’s character unexpectedly leaving  his wife — explored the hardships of abandonment.

“I suspect many women have this experience or fear of  abandonment by their husbands,” said Rubin. “That they will  leave them emotionally, leave them physically, make them feel  unprotected, and this is a story about a woman who is being  left everyday.” He said he could not afford to worry about whether fans of  Niffenegger’s novel would be open to the omission of characters  and plot points.

“My wife goes on the Internet … and she tells me that  there are people who are already angry at me,” Rubin said. “I  can’t write this movie for everybody out there nor can I care  about what they think.”