In a press release Sol, the marketers of the Shell range of petroleum products, said the new station carries Shell’s new image – the Shell Retail Visual Identity Evolution. This “evolution” image is modern, cleaner and brighter in appearance and is brand new to the region. The Corriverton station is only the second in Guyana to carry the new image. Sol said it is leading the way with 19 such branded sites in five countries with four more planned for Guyana.
According to General Manager Ken Figaro the upgrading and rebranding of this service station fits in with Sol’s strategic planning to deliver quality products and services to its customers at state-of-the-art stations countrywide.
