Guyana Beverages Inc renews ties with Enterprise SC for T20 Festival

Busta Brand Manager, Raymond Govinda (left) presents the sponsorship cheque to Chandrapaul Tickaram, Secretary of the Busta Enterprise Sports Club (Romario Samaroo photo)
Busta Brand Manager, Raymond Govinda (left) presents the sponsorship cheque to Chandrapaul Tickaram, Secretary of the Busta Enterprise Sports Club (Romario Samaroo photo)

The 10th edition of the highly anticipated Busta T20 Festival became a reality when the collaboration between Enterprise Sports Club and Guyana Beverages Inc was renewed over this past week, setting the event for launching this Saturday.

At a simple ceremony at the home of Busta, located in Diamond New Scheme, East Bank Demerara, Brand Manager, Raymond Govinda along with Secretary of the East Coast-based club, Chandrapaul Tickaram spoke highly of the relationship between the two parties.

Tickaram explained that the tournament is expected to feature 16 teams from the East Coast Demerara zone. The Secretary noted that the tentative start is dependent on good weather and no hiccups, stating, “These days we have so many politics in the cricketing fraternity and I might point out that it is the youths that are left at the helm of these nasty intentions.”

Tickaram thanked Busta for their continued support that has helped develop the youths of the communities while informing Govinda of the success stories coming from the Club including Bhaskar Yadram who is currently playing with the Windward Island Volcanoes in the Regional Super50 tournament.

Govinda, in his short address said that this is yet another example of the company’s commitment to sports development in Guyana. The Brand Manager confirmed the company’s longstanding partnership with the club and expressed on behalf of the beverage giants, their unwavering support.

Govinda posited, “our youths in Guyana need something that can keep them positive, as a company this is our corporate social responsibility to give back to our young people and we want them to be a part of sports. There is always something there for them…and these are good opportunities for young people to channel their energies and time rather than crime and other stuff affecting our society.”

Tickaram added that the body wishes to come on board with the Berbice Cricket Board President Hilbert Foster’s ‘Say yes, Say No’ campaign based on Saying yes to life, education, sports, values and no to drugs, alcoholism.

Foster, who was also present at the event offered support to the body and said that talks could be put in place for a clash of champions between the two tournaments sponsored by the Beverage company.