The Guyana Telephone and Telegraph Company (GTT) has raised $10M through its virtual Pinktober 2020 events.
In making the announcement yesterday in the spirit of World Cancer Day 2021 (February 4), GTT Pinktober Coordinator Diana Gittens said she was thrilled that the company, with the input from Guyanese, was able to meet its targeted fundraising, despite the Coronavirus pandemic. Gittens, on behalf of GTT, pledged to continue the fight against cancer through fundraising to support cancer care – and by being the champion of cancer awareness in Guyana.
“We knew it was impossible to host our regular activities, especially with the necessary physical distancing policies in place. However, we are eternally grateful to all who were able to purchase a Pinktober bottle and sponsor our Pinktober events, thereby joining us in a national effort to combat cancer and ensure cancer care provision. Your support will go towards strengthening our fight against cancer and is a truly tangible reminder that we are in this together,” Gittens said.
GTT’s 2020 Pinktober outreach consisted of a series of virtual and interactive activities, including Fit and Pink Friday, a newly added TikTok challenge, Pink Friday’s and a dedicated Mental Health Day in addition to the annual sales of Pinktober branded items. All proceeds raised go 100 percent into cancer care and treatment to the benefit of patients across Guyana, the company said.
