Guyana Beverage Inc., partners with GFF for Elite League

GFF General Secretary Ian Alves (left) receiving the sponsorship cheque from the GBI representative
GFF General Secretary Ian Alves (left) receiving the sponsorship cheque from the GBI representative

The Guyana Beverage Incorporated under its Fruta brand, has thrown its financial support behind the fifth season of the Guyana Football Federation (GFF) Elite League by becoming the official soft drink, juice, and water provider for the competition.

This was confirmed by an official release from the federation.

GFF President Wayne Forde said, “We are very happy to welcome Guyana Beverages Inc. to the community of partners who have stepped forward to contribute generously to the successful staging of Season Five of the KFC Elite League. GBI has a long history in the development of football. Over the years, they have made significant investment in grassroots programmes, community football activities, and international fixtures.”

He added, “We are grateful for their steadfast support and look forward to expanding our collaboration in many new areas in the future as the GFF continues to work assiduously towards moving football in Guyana to the higher level.”

Meanwhile, Guyana Beverages Inc. General Manager Samuel Arjoon said, “We are pleased to contribute to the Guyana Football Federation Elite League Championship. This Championship allows young talent to develop their skills at a competitive level. Guyana Beverages Inc. will continue to support the efforts of GFF in further developing the sport and football at all levels.”

The 10-team tournament resumes today at the National Training Centre, Providence. The winner of the event will serve as Guyana’s representative at the CONCACAF Caribbean Club Shield.